{"id":1738,"date":"2023-10-09T08:32:53","date_gmt":"2023-10-09T08:32:53","guid":{"rendered":"https:\/\/nohproduction.eu\/?p=1738"},"modified":"2024-07-09T05:33:03","modified_gmt":"2024-07-09T05:33:03","slug":"marketing-strategies-ad-free-facebook-could-significantly-impact-company-sales","status":"publish","type":"post","link":"https:\/\/nohproduction.eu\/de\/marketing-strategies-ad-free-facebook-could-significantly-impact-company-sales\/","title":{"rendered":"Marketing Strategies: Ad-Free Facebook Could Significantly Impact Company Sales"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<p><strong><strong>META, the parent company of Facebook and Instagram, recently announced plans to launch an ad-free, paid version of its platforms in response to EU GDPR regulations. Marketing experts believe this could have a substantial impact on European business sales.<\/strong><\/strong><\/p>\n\n\n\n<p>NOH Production strategists Mervi Pirhonen and Birgit Karus highlight that advertising on META platforms is crucial for sales across all sectors. The ability to target users based on interests is unmatched by other channels, making social media advertising highly effective. However, if users opt for the ad-free version, companies could see reduced revenue.<\/p>\n\n\n\n<p>Karus doubts the viability of a $14 monthly fee for ad-free Facebook, suggesting European consumers may not prioritize it over other subscriptions like Netflix. Pirhonen adds that the free Facebook model is deeply ingrained in consumer behavior, making a shift challenging. They both foresee ongoing debates and potential gains for other channels amid the uncertainty.<\/p>\n\n\n\n<p>NOH Production, a digital marketing agency specializing in social media ads, is a META Level 2 partner, serving businesses across Europe and the US.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/10\/E4R4903trukk.jpg\" alt=\"\" class=\"wp-image-1739\" style=\"object-fit:cover;width:374px;height:418px\" srcset=\"https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/10\/E4R4903trukk.jpg 1024w, https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/10\/E4R4903trukk-300x200.jpg 300w, https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/10\/E4R4903trukk-768x512.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<p>Birgit Karus ja Mervi Pirhonen from digital agency NOH Production<\/p>\n\n\n\n<p>Photo: Eneli Riim<\/p>\n\n\n\n<div style=\"height:31px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<hr class=\"wp-block-separator aligncenter has-alpha-channel-opacity\"\/>\n<\/div><\/div>\n\n\n\n<div style=\"height:31px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:24px\"><strong>See our latest works:<\/strong><\/p>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-ad2f72ca wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/nohproduction.eu\/portfolio\/incorpora-branding-website-design\/\"><img decoding=\"async\" width=\"1024\" height=\"545\" data-id=\"1274\" src=\"https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/05\/incorpora-main-1024x545.jpg\" alt=\"\" class=\"wp-image-1274\" srcset=\"https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/05\/incorpora-main-1024x545.jpg 1024w, https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/05\/incorpora-main-300x160.jpg 300w, https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/05\/incorpora-main-768x409.jpg 768w, https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/05\/incorpora-main-1536x817.jpg 1536w, https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/05\/incorpora-main-2048x1090.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/nohproduction.eu\/portfolio\/social-media-management-for-food-on-foot\/\"><img decoding=\"async\" width=\"1024\" height=\"545\" data-id=\"1248\" src=\"https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/03\/fof-portfolio2-1024x545.jpg\" alt=\"\" class=\"wp-image-1248\" srcset=\"https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/03\/fof-portfolio2-1024x545.jpg 1024w, https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/03\/fof-portfolio2-300x160.jpg 300w, https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/03\/fof-portfolio2-768x409.jpg 768w, https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/03\/fof-portfolio2-1536x817.jpg 1536w, https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/03\/fof-portfolio2-2048x1090.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/nohproduction.eu\/portfolio\/fomo-campaign-for-foorum\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"545\" data-id=\"1249\" src=\"https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/03\/FOMO-portfolio2-1024x545.jpg\" alt=\"\" class=\"wp-image-1249\" srcset=\"https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/03\/FOMO-portfolio2-1024x545.jpg 1024w, https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/03\/FOMO-portfolio2-300x160.jpg 300w, https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/03\/FOMO-portfolio2-768x409.jpg 768w, https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/03\/FOMO-portfolio2-1536x817.jpg 1536w, https:\/\/nohproduction.eu\/wp-content\/uploads\/2023\/03\/FOMO-portfolio2-2048x1090.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/figure>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>META, the parent company of Facebook and Instagram, recently announced plans to launch an ad-free, paid version of its platforms in response to EU GDPR regulations. Marketing experts believe this could have a substantial impact on European business sales. NOH Production strategists Mervi Pirhonen and Birgit Karus highlight that advertising on META platforms is crucial [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2202,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[60,29],"tags":[38,67,35],"class_list":["post-1738","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-social-media-marketing","tag-marketing","tag-meta","tag-social-media"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Marketing Strategies: Ad-Free Facebook Could Significantly Impact Company Sales &#8211; NOH Production<\/title>\n<meta name=\"description\" content=\"META, the parent company of Facebook and Instagram, recently announced plans to launch an ad-free, paid version of its platforms in response to EU GDPR regulations. Marketing experts believe this could have a substantial impact on European business sales.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nohproduction.eu\/marketing-strategies-ad-free-facebook-could-significantly-impact-company-sales\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing Strategies: Ad-Free Facebook Could Significantly Impact Company Sales &#8211; NOH Production\" \/>\n<meta property=\"og:description\" content=\"META, the parent company of Facebook and Instagram, recently announced plans to launch an ad-free, paid version of its platforms in response to EU GDPR regulations. 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