CASE REVIEW
Grandiosa is a fun brand and wants to have direct engagement with their fanbase. This is why we organize Pizza Hunts in real life for them. Clues are given through social media and the first one to find the location wins a big box of pizza and branded merchandise.
Project team: Birgit Karus, Elina-Emiilie Leht
CASE TIMELINE
June 2022
BRAND
Grandiosa | Premium Scandinavian frozen pizza brand under Orkla Group management