CASE REVIEW
In the month of Christmas, we invited people in Tartu city through Facebook and Instagram ads to a small interactive quiz to get inspiration for a perfect gift by answering questions regarding the receiver. At the end of the quiz, people received concrete recommendations for the gifts and a call to action to come and shop in-store when there wasn’t any time left to order something online.
Project team: Britta Laumets-Merila, Ea Rist, Birgit Karus
CASE TIMELINE
2021 December
BRAND
Tartu Kaubamaja | Tartu Kaubamaja is a historic shopping mall in the second biggest city in Estonia, Tartu.
